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Client Experience Assistant Manager
Vue: 147
Jour de mise à jour: 05-11-2024
Localisation: Taipei City
Catégorie: Ventes
Industrie: Retail Retail Luxury Goods Jewelry
Niveau: Mid-Senior level
Type d’emploi: Full-time
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le contenu du travail
Job Purpose:Responsible for the strategic planning, organizing and implementation of marketing plans, events and activities in order to reach company’s target on WFJ, means market share, growth, profitability and image.Key Responsibilities:Client engagement planning and executionEvent Organization & Execution- Integrate 360 degree marketing tools to engage clients as well as brand seeding for future customers
- Enhance client experience with brand heritage and story
- Provide qualitative and quantitative report for each event/campaign
- Base on each BTQ’s profile and challenges to initiate BTQ campaigns to support business goal
- Utilize “one house approach” to enact the campaign planning
- Collaborate with CEM team and retail team to achieve CEM goal
- Monitor and analyze the market, including competitors and consumers (Watch & Fine Jewelry)
- To understand and track competitors’ actions and provide the right strategy suggestion.
- Liaise with trade for exposure and event opportunities as well as coordinate, monitor and dispatch Trade materials
- Efficiently collaborate with local Retail, Product, WFJ, Fashion, Event & Communication, and VM team for optimized campaign planning and execution.
- Closely work with regional and global WFJ team to ensure guideline compliance
- Control the budget expenses to be within planned levels.
- ROI target setting and evaluation for every event/campaign
- University graduates or above
- Minimum 3-5 years work experience in relevant marketing experience, preferably with luxury brand or PR agency experience
- Good brand management knowledge and event planning & execution skills
- Ability to develop customer insights based on monitoring market trend, and analyzing customer behavior and motivations
- Good interpersonal communication skills both in English and Chinese
- Ability to work under pressure and manage multiple priorities
- Proficient in spoken/written English
- Proficient in computer skills
- Good brand management knowledge and event planning & execution skills
- Ability to develop customer insights based on monitoring market trend, and analyzing customer behavior and motivations
- Good interpersonal communication skills both in English and Chinese
- Ability to work under pressure and manage multiple priorities
- Proficient in spoken/written English
- Proficient in computer skills
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Date limite: 20-12-2024
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