Digital Marketing Associate

Conteúdo do emprego

What you will be doing:

• Digital channel and digital advertising management & content creation
• Curate and manage website content, communities (Facebook, LinkedIn, Instagram, YouTube, line@, etc.)
• Operate and manage GOOGLE ads and social ads
• Develop SEO strategy
• Content creation/content marketing based on SEO strategy
• Analyze data and provide personal insights and solutions
• Manage multiple interactive projects including website enhancements, SEM/SEO campaigns, multimedia campaigns and promotions.
• Proactively test and analyze keywords, ad copy, creative, placement, and landing pages to improve click-through rates, CPA, and ROI.
• Create, implement, track, analyze and optimize paid search campaigns for Google AdWords and other search engines.
• Own the optimization and spend of display media.
• Communicate key metrics, goal achievement and optimization opportunities to the larger team.
• Work closely with marketing executives and customer service team to achieve marketing milestones.

What you will need:

• Sound knowledge of the core digital marketing practices and how to apply them to campaigns and strategy.
• Good understanding of digital marketing strategies and considerations for user experience and journey tracking and monitoring.
• Excellent communication skills both written and verbal, be able to interact proactively with the team and our digital agency.
• Highly organized and desire to run and create digital campaigns, plans and be responsible for results.
• Thorough knowledge of search ranking and optimisation factors and key algorithm updates.
• Ability to learn new platforms and systems with a innovative approach.
• Be a team player.