Sales and Marketing Associate (6-month contractor)

仕事内容

Company DescriptionCarousell Group is the leading multi-category platform for secondhand in Greater Southeast Asia on a mission to inspire the world to start selling, and to make secondhand the first choice. Founded in August 2012 in Singapore, the Group has a leading presence in seven markets under the brands Carousell, Cho Tot, Laku6, Mudah.my, OneShift, Ox Luxe, Ox Street, and Refash, serving tens of millions of monthly active users. Carousell is backed by leading investors including Telenor Group, Rakuten Ventures, Naver, STIC Investments and Sequoia Capital India.As a team of passionate individuals working together to solve meaningful problems, there is so much more for you to discover in a career with Carousell. Our culture is made up of hiring, developing, and promoting people who embody our values of HEART, which is an acronym for Humility, Empathy, Accountability, Relentlessly resourceful and Teamwork. Together as an organisation, we make magic happen.Job DescriptionThe Growth Marketing associate role that is accountable for supporting the company in lead generation and merchant acquisition through online/offline channels and emails. This individual also needs to prequalify the leads to streamline the company’s sales process. Growth Marketing will help in the implementation and improvement of a lead generation strategy to develop a consistent and predictable flow of both inbound and outbound leads.What will you do?

• Manage prospect lead generation campaigns through user acquisition programs and marketing campaigns
• Evaluate campaign performance and provide reporting on optimization opportunities and learnings that can be scaled across all regions
• Increase lead volume by expanding marketing channels and invent program to enhance lead quality
• Collaborate with Digital Marketing, CRM, Sales and other stakeholders to improve existing processes and come up with new ideas
• Manage data for new and prospective clients within CRM(Salesforce and Pardot)
• Support lead nurturing marketing campaign to target audience segments order to move opportunities through the sales funnel
• Weekly sales strategies meetings with the Sales Team and regular communication with individual Sales Team members
• Measure and track daily lead generation activity against weekly, monthly, quarterly and annual goals

Qualifications

• Able to juggle between admin/operation task (deduplication, lead upload, fix format) and creative task (Ways to use different tools to come up with new lead gen channel)
• Familiar with Zapier, Jotform other marketing automation tool and able to understand the flow and integration behind it
• A Bachelor’s Degree, preferably in a marketing or business discipline. Fresh graduates are welcomed.
• 1 years experience in relevant areas such as lead generation, email marketing, CRM
• Ability to identify opportunities, develop project scope and independently lead ideation and execution
• Be a high-performance team player who can work cross-functionally
• Experience using Salesforce.com and Pardot will be preferred
• Knowledge of tracking, tooling, experiment will be an advantage
• This is a full time contractor (6-month) position. Possible to be extended.

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