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MGR, GC - HK/TW DIGITAL
Visualizza: 132
Giorno di aggiornamento: 05-11-2024
Località: Taipei City
Categoria: Marketing / PR
Industria: Retail
Posizione: Mid-Senior level
Tipo di lavoro: Full-time
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Contenuto del lavoro
Become a Part of the NIKE, Inc. TeamNIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
NIKE, Inc.’s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike’s stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.
Become a Part of the NIKE, Inc. Team. NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.
We are looking for an innovative and resilient digital marketing leader who wants to disrupt and lead, with proven records in digital marketing, targeted comms and e-commerce marketing.
Main Duties & Responsibilities
- Lead a supervisor to work closely with cross functional marketing team and agency to drive platform marketing strategy. You will improve long-term user retention and platform health by driving marketing calendars
- Empower brand voice on the platform. You will be a strong digital marketing partner to key marketing campaigns and 365 marketing communications, shaping and improving digital journeys on Nike’s digital platforms. Delivering a blend of brand and business communications through cross-function partnerships
- Ace platform commercial success. You will pursue commercial success in partnership with the platform business team and marketplace sales team to launch and evolve key business campaigns from marketing perspectives. You will also be the innovative force to drive in-season platform business campaigns and support business read and react
- Work closely with SEA&I ecommerce & marketing team and TW business team to align on ecommerce campaign and product pricing
- Benefit the team with analytics and learnings. You will put day-to-day marketing practice and campaigns against metrics. Optimize the performance of digital content in partnership. You will also benefit our broader partners in brand and business by passing through such learnings
- Partner with cross function teams to improve nike.com.hk UI/UX experience to enhance consumers shopping journey
- Partner with broader Consumer Direct Marketing team for a connected digital experience through social media, email, NTC/NRC app to nike.com
- Partner with business team to achieve the business excellence during key commercial moments and 365 business communications
- Partner with site merchant and operation team to drive the day-to-day journey and ensure contents and initiatives are published smoothly
- Partner with SEA&I business team to establish a local-friendly and integrated platform with smooth consumer journey
- Partner with Geo Platform Marketing and 365 Product Marketing to proactively download Geo direction
- 8+ years retail/digital marketing experience with track record on business growth, Digital creative experience & E-commerce marketing experience are preferrable
- Strong interpersonal communication skill to manage both internal and external collaboration
- Strong Project Management skills, with attention to detail and processes
- Experience in Matrix
- Mindset of priorities
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
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Scadenza: 20-12-2024
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