Creative Copywriter

Contenuto del lavoro

Creative Copywriters are responsible for generating the words, slogans and audio scripts that accompany advertising visuals. They are also responsible for coming up with ideas and will work closely with our Associate Creative Director and Senior Graphic Designer on all projects.

They will also be pulled into meetings concerning strategy and positioning with our Head of Strategy and segment leaders. The Creative Writer will be constructing copy, both long and short-form, for a number of different audiences/segments – B2C and B2B.

• Be highly creative and imaginative, and curious about clients’ products or services
• Be skilled in writing clear, concise and grammatically correct copy in English
• Understand the different language styles that appeal to various target markets
• Have excellent interpersonal and communication skills
• Work well in a team and with a range of creative people
• Be able to work under pressure and manage workloads effectively
• Be highly self-motivated and well organized
• Be able to see other people’s points of view and take on board feedback
• Work within strict budgets
• Have an eye for detail
• Possess good leadership, people and project management skills.
• Need to be interested in commerce, popular culture, and new advertising trends and techniques
• Should be aware of competitor activities and successful campaigns being delivered by other agencies.
• Need to show a portfolio of writing examples and creative headlines.