Digital Marketing Specialist

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We are looking for a digital marketing specialist to join Digital Marketing Team and be at the forefront of expending the digital growth opportunities to increase our brand awareness and engagement by maintain and analyze the output on Taiwan Semiconductor’s digital touchpoints.

As a digital marketing specialist, you will be involved in website marketing, and SEO monitoring. Operations of digital branding campaigns on multiple digital platforms, including but not limited to website, social media, search engine, and distributors’ digital touchpoints.

Responsibilities

• Design, build and maintain our web presence
• Brainstorm new and creative growth strategies through digital marketing.
• Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Provide thought leadership and perspective for adoption where appropriate.
• Perform other duties as assigned.

Qualifications

• BS/MS degree in marketing or a related field
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Proven working experience in digital marketing.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.