Marketing Manager

Contenido de trabajo

Job DescriptionJob DescriptionYou’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In your Marketing Managerrole, you’ll help us deliver better care for billions of people around the world.The Marketing Manager will lead brand building initiatives, as well as develop, gain support, and execute strategy & innovation plans. This role will directly lead a team while also leading and influencing cross-functional partners in a matrix organization to include R&E, Supply Chain, Finance. Strength in marketing, advertising, and P&L management is required to deliver growth in net sales, market share and improved operating margin while maintaining commitment to service across multiple channels. This leader must demonstrate strong team development skills and champion the Culture of Coaching.Win Consistently

• Drive the delivery of business objectives for the brand including net sales, operating profit, gross margin, and market share.
• Deliver projects on-time by leading diverse cross functional team through the stage gate process and ensure appropriate consumer learning plan is executed and learning acted upon to improve concept and product execution prior to launch.

Build Trust

• Align with the leadership to provide clear direction to the brand teams ensuring a consistent Annual Operating Plan, delivery of a unified SBP, and live and drive our Brand Purpose and Promise.
• Be a trusted partner with cross functional teams by listening for feedback and continually check and adjust plans to deliver the strongest performance.
• Network with stakeholders throughout the organization (R&D, Manufacturing, Sales etc.) to both manage the work and ensure effective buy-in.

Think Customer

• Execute clear, simple and frequent communication with the front end to ensure understanding and best in class execution of plans with retail customers; Key liaison with Sales; Maintain partnership with top customer teams
• Collaborate with internal and external partners to understand the target consumer and track to metrics to evaluate our effectiveness in reaching that consumer; Use consumer research and business analysis to understand the competition, channel dynamics, consumer segmentation & positioning, product segmentation and sales performance.

Make Decisions

• Drive prioritization on resources (people, budget, capital) and keep team focused on core objectives; Balance immediate and long-term priorities to meet critical objectives while considering impact of those decisions on ability to achieve long term results
• Understand risk and opportunities with current year plan to deliver P&L goals and drive continuous improvement of plans to ensure all financial objectives are met; Lead gap closure efforts if required
• Lead DPSM and pricing strategy for brand; Partner with Sales on development, communication and execution of DPSM in a timely manner; Drive development of channel specific go-to-market strategies and plans to maximize presence in market (includes category management, shelving and assortment strategies)

Continuously Improve

• Relentlessly seek, share and adopt ideas and best practices in and outside the company and embraces change introduced by others; Promotes a work environment that fosters creative thinking, innovation and rational risk taking
• Champion and consistently test / learn in digital disruption, transforming how we reach out consumers to create better experiences for them, leading to growth
• Drive continuous development of innovation, renovation and commercial news pipeline in partnership with R&E

Primary Location Taiwan-TaipeiAdditional LocationsWorker Type EmployeeWorker Sub-Type RegularTime Type Full time