(Sr.) Digital Specialist

Jobinhalt

• Lead the proactive identification of opportunities for innovative solutions to Patient, HCP and internal customer issues/challenges.
• Work with the digital and startup ecosystems networking to create partnerships and capabilities which can benefit the patient journey.
• Develop and drive the Channels and Digital roadmap portion of the Digital Strategy
• Provide digital Strategic input and recommendations to brand and commercial teams
• Development of best practice digital assets for the organization within budget and deadlines
• Support and build digital capability of Brand Teams, focusing on customer experience, channel mix, digital technologies and analytics
• Provide ongoing best practice, digital advice to the AZ business. Be the primary point of contact across the organization for digital projects
• Establish efficient processes and propose new resources as required in response to changing demand
• Advise and influence closed loop marketing approach
• Deliver, Embed and communicate Digital analytics capabilities and communicate Insights to brand teams
• Creates relationships with Customer Facing and Enabling Functions stakeholders, developing deep understanding of the business future direction, strategies and needs.