Senior Marketing Manager

Jobinhalt

Working with UsChallenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more careers.bms.com/working-with-us.Roles & Responsibilities

• Accountable for brand P&L, business outlook and budget management including annual marketing expenses with conducting optimal resource allocation of tactical programs
• Lead and manage Marketing team to develop and implement strategic and operational plans and deliver our current and future goals
• Accountable for monitor brand KPIs, track ROI measurements for all marketing activities
• Partner with Government Affairs, Market Access, Regulatory Affairs and Medical Affairs to ensure the success of new launches and future pipeline
• Constantly review current practice, and effect change to generate better outcomes for patients and to drive higher revenues
• Identify new initiatives and opportunities to support IM BU business, gain support from the cross-functional team and Senior Management through development of business cases
• Build trusted and lasting relationships with thought leaders in the disease area of OI BU brands
• Provide ongoing coaching and development to ensure the team are experts within their field
• Coach and develops direct reports and cross-functional teams to achieve sustained growth and success.
• Build succession to all key roles within the team
• Demonstrate high standards of below behaviors Integrity, Innovation, Urgency, Passion, Accountability, Inclusion

Desired Knowledge / Experience / Language

• Bachelor’s degree or above in Science or Business
• At least 8 years industry experience with preferably 4+ years of marketing experience
• Demonstrated track record of successful product launches and sustained performance in a competitive market
• Specialty Care marketing experiences in Gastroenterology, Oncology, Immunology, or Dermatology are highly desirable
• Experience of effective people management including coaching, motivating and development planning is preferred
• Ability to work effectively in complex, rapidly changing environments
• Proven team player with ability to work cross functionally
• Strong project and process management skills, along with the ability to work on multiple tasks, and to effectively prioritize
• Demonstrated ability to lead strategically, drive performance, build alignment, influence, execute
• High scientific profile with the ability to take on board new and complex clinical information
• Excellent analytical, written and oral communication skills required
• Fluent in Mandarin and English written/oral communication.

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.Uniquely Interesting Work, Life-changing CareersWith a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.On-site ProtocolPhysical presence at the BMS worksite or physical presence in the field is a necessary job function of this role, which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and it enhances the Company culture.BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.