(Global Marketing) SEO Expert

Jobinhalt

As a SEO expert, you will be responsible for the growth of organic traffic by proposing and executing the SEO tactics. Also, you will need to analyze webpage performance, and provide the insights to the Marketing Team for webpage optimization.

To be successful as a SEO expert, you must be willing to keep absorbing knowledge of digital marketing trends and the algorithm updates on SEO. You shall have strong management ability to work cross-functionality to encourage change and adoption of best practices for SEO.

Responsibilities

•Project manage content creators, designers, product marketing, and external influencers and industry experts to publish relevant and helpful content that meets the needs of our audience

•Manage content creation for developing the marketing funnel and supporting team’s projects

•Recommend and implement changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

•Audit existing content and analyze competitors tactics to identify areas for improvement

•Track, analyze, recommend and lead the implementation of improvement initiatives

Qualifications

•A minimum 3 - 5 years experience in SEO or digital marketing.

•Relevant experience in an SEO, content marketing, social media or relevant role

•Fluent in English is a must and excellent writing skill in both English and Chinese

•In-depth understanding of what makes content successful depending on goals and proven ability to transform any piece into a great one

•Ability to work independently as well as in a team

•Website development and coding skills are a plus