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Assistant Brand Manager
Aussicht: 104
Update Tag: 05-11-2024
Ort: Taipei City
Kategorie: Marketing / PR
Industrie: Consumer Goods Rental
Position: Entry level
Jobtyp: Full-time
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Jobinhalt
DescriptionResponsibilities- Execute market research activities to identify consumer and customer insights.
- Develop and execute brand marketing plans, from NPD/ EPD, pricing, communications, media to promotion plan and tactics.
- Track marketing initiatives against set measurements to enhance effectiveness and business impact.
- Collaborate with cross functional team to identify needs & opportunities, developing pricing, distribution, consumer promotion strategies for assigned category.
- University or above Degree in marketing, business administration or related disciplines
- Minimum 3 years of experience in marketing preferably with FMCG companies
- Adaptation/ localization of global/ regional marketing strategies, copy/ program resources to drive local business growth
- Develop, present/ align, and execute brand plans including advertising/ communications, media, digital/ social, consumer promotion, trade/ in-store, product/ pricing, etc.
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Frist: 20-12-2024
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